Admit it. The moment you hear “Bareilly”, your mind starts playing Asha Bhosle’s hit number “Jhumka Gire Re”! Isn’t that right? Well, courtesy this super famous song, people had actually started associating the ‘Jhumka’ with the iconic city of Bareilly. And guess what, the town finally decided to take advantage of it!
What Makes It Special
Image Courtesy: PTI
Standing in the middle of the Parsakhera area on NH 24 is a massive ‘jhumka’ gleaming in the sunlight and beckoning passersby. Installed just a few days ago on 8th February 2020, this shimmering addition to the city’s landscape is over 14 feet high, 200 kg in weight, and is decked with colorful stones as well as Bareilly’s famous zari embroidery.
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Why It’s Been Put Up
Image Courtesy: PTI
Jhumka Tiraha is an 18-lakh worth of project that came into being to answer Bareilly’s growing need for tourist attention. Inaugurated by Union Minister and Bareilly MP Santosh Gangwar, Jhumka Tiraha is expected to serve as a major tourist attraction for those who come to the city looking for the lost jhumka!
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But does it really look like a ‘jhumka’? Well, all the more reason for you to take a trip to Uttar Pradesh and find it out for yourself! And don’t forget your selfie stick at home so that you can share some smashing pictures on social media and make your friends jealous!
Kanika has 4 years of experience in writing blogs and marketing content for travel. And when she’s not writing, she’s either exploring new terrains in a different corner of the world, or out in the city freezing urban scenarios in her camera.
